COSTCO LAUNCHES EMERGENCY FOOD KITS DESIGNED TO SUSTAIN YOU FOR 11 YEARS AMID GROWING FEARS OF WORLD WAR III

    Matt Case - July 17th, 2024 - 7:36am PDT 

    Costco Launches Long-Term Emergency Food Kits Amid Growing Preparedness Trend

    Costco is now offering emergency food and drink survival kits with a remarkable 25-year shelf life. These kits cater to Americans preparing for natural disasters and also appeal to doomsday preppers concerned about potential global catastrophes.

    The ReadyWise buckets, which include 150 servings of meals such as pasta alfredo and chicken pot pie, are priced at $79.99 after a $20 discount. For those looking to stock up extensively, Costco sells these kits by the pallet.

    The ReadyWise pallet, which provides 5,400 servings, costs $2,499 after a $500 discount. This substantial supply could last nearly 11 years if consumed at one serving per day. Each bucket contains 80 entrees and sides, 30 breakfasts, and 40 drinks, all requiring water to prepare.

    Each pallet consists of 36 buckets, amounting to 2,880 mains and sides, 1,080 breakfasts, and 1,440 drinks.

    Cookbook author Jeffrey Eisner shared a video on Instagram about the ReadyWise buckets after discovering them at his local Costco on June 30. "So I'm in Costco - which is like, my happiest place in the world to be - and I've never seen anything like this before," Eisner said. "I guess this is for when the apocalypse hits, which could be any time now, right? Who knows?"

    Eisner's video went viral, amassing over 2 million views and 2,700 comments. "I like that someone thought to consider our desire for variety during the apocalypse," commented Rachel_the_realtor. Another user joked, "25 year shelf life… if the apocalypse doesn't kill you the preservatives will!!"

    Some users explained the practical use of the kits. "You guys have never heard of food storage before?" wrote Hellolovelypeople. "It's for temporary potential disasters. Earthquake, hurricane, tornado, power outage, city closed down, quarantine etc. It lasts 25 years so you can buy it once and have the peace of mind that it's there. This has been a thing for a long time. My mom got me a bucket like this 15 years ago."

    Doomsday preppers, who fear global catastrophes such as World War III or significant natural disasters, build bunkers and stock them with long-lasting food and drink supplies. Recent events, such as Russia invading Ukraine and tensions in the Middle East, have heightened these concerns.