LEGO TO SELL BRICKS WITH BRAILLE TO HELP KIDS READ

Matt Case - August 25th 

In a groundbreaking partnership with blind advocacy groups, LEGO introduced a revolutionary concept—LEGO Braille Bricks. Initially distributed to handpicked educational institutions and organizations at no cost, this initiative was crafted to bridge the gap between play and learning.

The horizon of accessibility is broadening significantly: commencing next month, LEGO Braille Bricks will be within reach for a broader audience. The comprehensive kits, consisting of 287 pieces, are now available for pre-order, carrying an approximate price tag of $90. Crafted with children aged six and older in mind, these specialized bricks seamlessly integrate with standard LEGO components. While currently offered in English and French versions, the company has outlined plans to introduce additional languages in the near future.

This expansion of availability is a direct response to a resounding demand, with the company fielding thousands of requests for these distinct sets. Rasmus Løgstrup, the lead designer steering the LEGO Braille Bricks project, underscored the company's unwavering commitment to inclusivity. Løgstrup expressed, "We can't wait to witness families engage in imaginative play and embrace the joy of braille-infused activities together." This commitment underscores the potent intersection of education and entertainment, transcending conventional boundaries and nurturing collaborative moments of discovery and enjoyment.